Event Calendar

In this section you will find all the corporate events, exhibitions, shows where Sofia Raj would be exclusively available.

July, 2010	Daily Needs, Store Opened - 1st July 2010 We have opened our third bakery & confectionery range at Daily Needs. The complete range of our products are available there.
June, 2010	Subroto Park, Store Opened - 26th June 2010 We did a soft launch of our second new bakery & confectionery range at Subroto Park. We have introduced new samples such as mini brownies and truffle balls that are disappearing quickly.
October 2009	Akshay Prathisthan, Swiss Embassy - 10th October 2009 This is the crown prince of Akshay Pratistan exhibition. We have seen several exhibitions but this one superseeds each of the previous one. Not only it is managed exceptionally well, the participants and visitors are truely supportive. This being our second exhibition at Swiss embassy, we decided to double our inventory, staff and be ready by 0900 hours. Everything was going on as planned but again like last year we were sold out at noon. At such short notice it was not possible to get another lot ready of confectionery, so we moved stock from our outlet to Akshay and requested our chefs to prepare for evening as it being a saturday lot of crowd may come in the evening. Our new range of confectionery, theme cakes, custom chocolates, diwali gift hampers received an excellent response. We never thought we would need to insert additional pages in our visitor book for comments. Simply fantastic. Our delivery van got stuck in traffic and bought the confectionery pretty late at around 7:00 pm. By 8:30 pm, we decided to do a Deli service land find out if exhibitors were interested in buying any of our products. We sold out everything within 20 minutes and people coming back to ask if we had any more left. The reason being was that exhibitiors themselves did not get time to visit other stalls and see what they were offering. Hats off to Akshay and its management for organizing such an awesome event.
September 2009	Passion Cheese- 25th September 2009 We officially launched our new confectionery range at Passion Cheese, Select City Walk. After months of testing of our products quality, presentation and delivery in our designer boxes. We did extremely well with our free samples, they disappeared in a flash :-). The sales started picking up in the evening once people started getting the taste of the samplers. Select City Walk, Flea Market- 23rd September 2009 The flea kicks of at 4:00 and ends at 10:00. We were opposite the food court and started off with selling off extremely quickly. But then it suddenly dropped for few hours and then picked up again. Several people expressed interest in Diwali platters and the new range we had introduced which was followed up with several calls. Akshay Prathisthan, Ludhiana- 19th & 20th September 2009 Sofia Raj participated this year in Akshay Pratisthan held at Ludhiana. Learning from past experience of Chandigarh exhibition, this time we added new range of packaging that went well. Lot of chocolatiers expressed interest in Sofia Raj range of products and creative range. It was a success as follow up orders started flowing once we were back in Delhi.
August 2009	Akshay Prathisthan, Chandhigarh - 3rd & 4th August 2009 Sofia Raj participated this year in Akshay Pratisthan held at Hotel Shivalik in Sector 17. It was a slow event as there were several other exhbitions being held during the same time near to the same venue. The exhibitors were kind enough to try out most of our new confectionary range which made our day.
October 2008	Akshay Prathisthan, Swiss Embassy - 18th October 2008 Akshay Pratishthan based out of Vasant Kunj founded by Aruna Dalmia, New Delhi is a voluntary organization. The main focus of the organization is to provide rehabilitative services for the disabled persons through education, medical care, vocational training and self-employment. Medical facilities include services such as physiotherapy, occupational therapy, prosthetic workshop, yoga and nature care and panic healing unit The Akshay Pratishthan school provides educational needs with classes from nursery to standard VIII. Other activities include Intra / inter school competitions such as music, arts and crafts, sports and banner writing Akshay Pratisthan organizes an annual Diwali fete in the lawns of Swiss embassy every year where over 100 exhibitors from all over the country including famous brands and personalities take part. Earlier this event use to be held during December on the occasion of Christmas and with the support of the Swiss Ambassador, it is held for local traditions as well. Sofia Raj got the opportunity to exhibit its chocolates and corporate gifts during this event. A large, weekend crowd, charged with festive spirit and last minute shopping rushed for a great demand for our chocolates and corporate gifts. Thanks to Akshay Pratishthan supporters and particpants for making this event such a big sucess.
March 2008	The Haute Haat, Chinmay Centre, New Delhi- 7th to 9th March 2008 One of the exclusive design shows where exhibitors are selected on their design and aeshetics is taking place in New Delhi. You will catch Sofia Raj Chocolates there. We plan to exhibit most of our flavors at this exhibition and if you have specific custom request you wish to make, please do let us know in advance. More...
February 2008	The Valaya Magic Foundation, 4 Duggal Farms, Chattarpur, 17th February 2008 We are partneering with The Valaya Magic Foundation which is organizing Magic Collar, an exclusive haute carnival show for dogs on February 17 at Duggal Farm. Dogs will not only be walking the ramp with models, but will also be judged on their personality, gait, grooming and looks. Sofia Raj would be their offical chocolate partner for this event. A special fashion show is presented by designers Ritu Kumar, Rohit Bal, Rajesh Pratap Singh, JJ Valaya and others. Catch Sofia Raj exclusive sampling at the show. More... Select City Walk, Saket, 8th to 14th February 2008 We are celebrating the Valentine Week at Select City Walk. Come and meet Sofia Raj and Nitin Raj take you from cacao bean to chocolate bars. Letting you have the unusual tasters that would test your senses. The special offer during this week includes the Valentine Package of (Chocolates, Flowers, Card, Soft Toys, Hand Writing Expert and finest Packaging) You will find us there between 11 am to 10 pm every day during these seven days opposite Nine West and Tommy Hilfigure in the Mango Lane.More...